Vintage Meets Modern Flair
TAG Heuer has teamed up with Kith to breathe new life into the Formula 1 Series The reimagined collaboration combines vintage charm with a contemporary twist across ten limited-edition models, each priced at AU$2,200. Despite the use of durable materials like stainless steel and glass fiber, the hefty price tag might raise some eyebrows.
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Creative Global Influence
The 35mm watches draw inspiration from Kith's flagship store cities, channeling their street-fashion energy. Kith's distinct logo adorns each dial, alongside the "Just Us" motto, emphasising their close-knit, family-focused values. However, there's some ambiguity as to which model represents which city.
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Racing Nostalgia Revived
The new collection retains its signature racing elements, like rotating bezels, quartz movement and oversized indexes, all blending perfectly with modern aesthetics and a nod to the original 1986 model.
The Original Formula 1 Still Shines
Collectors should note that vintage TAG Heuer Formula 1 models can still be found for a fraction of the cost and are steadily rising in value.
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Add a Pop of Color
If you're not ready to take the plunge on this collaboration, inject some color into your current collection with a vibrant strap. Embrace the colorful trend without splurging on a new watch!